When they launched their electrification division, Dana didn’t need the typical tradeshow booth, they needed a showstopper. We helped them create an alluring presence that set the roots for an entirely new bar.
marketing
advertising
shows & events
digital technologies development
brand development
video production
design systems development
app development
JRT was an essential partner for Dana Incorporated when they expanded into the EV market. We branded their new venture and provided marketing strategy, creative development, and digital design, engineering and programming. We also designed this stunning, expansive and immersive digital tradeshow experience for their big debut.
When businesses need to talk to businesses, they talk to JRT first. Our knowledge of complex business systems and network operations is part of what makes us leaders in B2B marketing.
Inspired by Dana Incorporated's rich past and their bold move toward the future, JRT created an electric tree animation as part of a campaign to communicate the essence of The Power Behind the Power Ahead.