Enthusiasts crave insider experiences. This docuseries, created entirely by JRT, delivers just that. We gave Top Fuel Dragster fans unprecedented access inside the Don Schumacher Racing Team, so fans could see and feel what it’s really like to live and breathe and work and compete with the people who build and drive the fastest cars on the planet. Buckle up.
enthusiast marketing
digital marketing
video production
webisodic
docuseries
This beautifully produced docuseries was directed, filmed and edited entirely by our in-house, full-service production team – an uncommon capability for a marketing agency of any size.
JRT’s strong relationship with both the brand client and the sponsored racing team fostered a level of comfort and trust that enabled deeper, more-revealing storytelling, which is precisely what the most passionate customers are searching for.
