CRM, Enthusiast Marketing, Experiential Marketing
Technology has made connecting and providing immersive digital experiences easier than ever. But, the digital world isn’t touchable. Even with the advent of popup online chat, there are still times when something physical, such as an owner appreciation kit — or, even a human on the other end of a service phone call — is just what your brand needs to stay close to the customer.
Don’t call them call centers. Our concierge and dealer support teams provide services that go above and beyond. Whether handling a VIP customer for the newest, limited-edition vehicle, sending out build sheets or checking on ordered merchandise, our concierges provide our clients’ brands the human touch needed to keep enthusiasm high and relationships strong. You won’t find this at other agencies — another way that JRT is different.
Welcome to Viper 1 of 1. For three model years, our concierge team worked with hundreds of special Viper customers to dream, design and participate in the creation process of their very own car. Want it to match your favorite shade of blue? No problem. We’ll even send you a carbon fiber color block. Want to see photos of your engine being hand assembled? No problem: on their way. A VIP owner's kit? Handled. Want to know the rest of the steps and days in the build schedule? Give us a call — we know you by name. Every step of the way, we're guiding these very special clients of our client to the presentation of their vehicle right in the assembly plant. That’s JRT concierge services.
CUSTOMER ORDER PORTAL
AUTHENTICATION PACKAGE DESIGN
Our Dodge client is known for creating limited-edition, high-performance machines that evoke a very visceral, American horsepower reaction. And so, the Last Chance was an opportunity to get the word out on owning the very last Dodge Viper ever built along with the very last Dodge Demon. Two cars. 1,485 horsepower. Stock. The only trick was, you had to bid at Barrett-Jackson to do so, with proceeds going to charity. Once again, the JRT concierge team sprang to action, promoting and producing materials to get the excitement level to an 11. The word spread, and on the televised auction, one well-heeled bidder got two great, collectable cars. But the best part: every penny of $ 1 million went to United Way.