Dodge Thrill Rides



Brand Strategy, Enthusiast Marketing, Experiential Marketing

When Dodge wanted a way for consumers to experience the most powerful 700+ hp Dodge Challenger SRT® Hellcats and Charger SRT Hellcats, they turned to JRT to create the ultimate thrill. Now appearing at a Barrett-Jackson, Mecum or Roadkill Nights event near you. So, take a ride, if you’ve got the enthusiasm. Or, the guts.

  • Brand Strategy
  • Enthusiast Marketing
  • Experiential Marketing
Idemitsu teaser video thumbnail
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An indoors Dodge event with people walking around checking out the vehicles and booths
An outdoors shot of the Dodge thrill rides with people waiting in line
People racing in the Dodge simulators
A Dodge Challenger thrill ride mid turn

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